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October 28, 2004

Issue 3.20

[ Forward this newsletter ]

Feature Story

Sucking in Readers

Proven ways to increase reader interaction

by Meryl K. Evans, Editor, eNewsletter Journal

Almost the same could apply to newsletters, except interaction in a newsletter is more than just about teaching and learning. For newsletter publishers, it's a great way to take a pulse on readers’ concerns and interests.

[ Read More... ]
 

How to Start a Business Blog and Build Traffic

By Meryl K. Evans, meryl.net

Get advice and resources for determining whether or not to start a blog, selecting a tool, and publicizing the blog. Why learn the hard way when you can get going faster with this report by a person who has successfully blogged for over four years?

Get it now for $9

Click for Blog Report


 

Editorial Corner

You talkin' to me?

In this case, we love to hear you talk. This month's feature covers interactivity in newsletters. Hearing from you is one of my favorite things about publishing a newsletter. You can talk to me through the survey, drop by Web site or send an email to meryl@internetviz.com.

Webinars, webcasts, telecasts, whatever you call 'em, they're hot! More businesses are offering such events as a way of connecting with prospects and clients much like a newsletter only in real time. Dean Gutzke talks about using them as a marketing tool.

I hope our friends and families in Charley, Frances and Ivan territory are OK and that damage is minimal. September is crazy weather season for some places.

It's been a strange few weeks as I've been in the hospital several times. I'm A-OK and finally recovering.  

Best,
Meryl K. Evans
Editor, eNJ

P.S. Of course, you may forward this newsletter to a colleague. Just for doing it, I'll give ya a complimentary copy of our e-book, A Marketer's Guide to e-Newsletter Publishing, a $24.95 value. Forward the email, and in "Your Friend's Email Address:" enter "yourfriends@email.com, meryl@internetviz.com" (sans quotes) to receive the e-book.

Want to stop receiving this newsletter? Are you sure? Really ... All right ... Jump to the bottom of the page.
 

Marketing Strategies

5 Reasons Webcasting Is a Winning Marketing Tool

Cast your way to more sales

Dean Gutzke, President of Webcast Planet speaks with Meryl K. Evans, Editor of eNewsletter Journal

"Do more with less," companies cry. With heavy competition, loosening laws and regulations and overseas contracting, this howling has become a way of life and is getting old. Many businesses have cut their travel budgets, but phone calls and emails are no replacement for face-to-face visits and conferences. [ Read more ... ]
 

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Spotlight

Free Publicity

by Jeff Crilley

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Calling All Writers

Can You Write A Simple Letter?

If yes, you could be in big demand, earning big money, writing just a few hours a day from anywhere in the world. Here's how you can learn the secrets of this little-known, business: click here.

Questions?

Having problems figuring out newsletter metrics? Convincing management to launch a newsletter? Managing the newsletter process? Send in your question and we'll share it with readers. If you wish, you may remain anonymous.

Resources

meryl.net, the place for quality writing, editing, and copywriting services

Connecting the dots between writing and inspiration.

Say what you mean
Writing, editing, proofing services


 

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Gotcha

Can You Find the Mistakes?

Enter for a chance to win a PAIR of Garmin Rino 110 MP3 GPS.
 

Pen Eyeball-worthy Content

Reel in readers instead of deleters
Webinars That Wow

Score a grand slam with attendees
by Susan Solomon - ClickZ

 

Overcome It's Been Done before-itis

Fire up the creativity mill
by Harvey Mackay - Mackay.com

 

Connect with Prospects

Approaches for building relationships and earning trust
Win Sales with Magic Notes

Listening and engaging shine through
by Linda Richardson - AdvisorToday.com

 

Finding the Goldilocks of Follow up

Getting to just right and avoiding pushiness
by Michelle Nichols - BusinessWeek

 

Reach the Destination

Drive messages through smoothly
All Roads Lead to Marketing

Exploring alternatives to email marketing
by Dennis Callaghan - eWeek

 

Keeping Filters at Bay

All about Bayesian spam filtering
Heinz Tschabitscher - About

 

Archive

Issue 3.24
Issue 3.23
Issue 3.22
Issue 3.21

[ More ... ]

Editorial Team

InternetVIZ can custom publish your newsletter.  For a free prototype designed for your company, go here.


  Meryl@InternetVIZ.com
Published by InternetVIZ
© 2004 InternetVIZ, 2885 Knox Avenue South, Minneapolis, MN 55408 - 612-871-4000. All rights reserved.
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