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Find, Acquire, and Retain Customers Through Internet Newsletters

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"A well done e-mail newsletter should be at the heart of just about any online marketing campaign."

Seth Godin, Marketing Guru - read our interview with Seth

Tuesday, August 28, 2001

ť Yes, you may forward this issue to your colleagues Ť

Volume 1, Issue 22

Find Customers
Before you can sell, they need to know you exist

Building a Brand the Old Fashioned Way
A retro approach lures visitors to website
by Jennifer Gilbert, Business2.com

Nailing Your Email Marketing Strategy
Expert advice on getting your list together
from eMarketingMag.com

Using Email Marketing to Build Brand Identity
Every piece of communication should be branded
by Jonathan Jackson, eMarketer.com

Acquire Customers
Go sell them something

Use Email to Gather Information from Prospects
Simple questions with a quick response will lead to a wealth of data
by Jackie Gollogly, ClickZ.com

Email Marketing Raises Sales by 44%
A case study you can learn from
from B2BMarketingBiz.com

Incorporating Email into Your Marketing Mix
One part of a relationship in which the customer is supported on all touch points
by Eileen Colkin, InformationWeek.com

Retain Customers
Build loyalty and increase customer share

How Well are You Listening to Your Customers?
Tips for enhancing your listening skills
by Aris Pantazopoulos, CRM2Day.com

Get to Know Your Customer's Customers
Customer retention is truly a supply chain
by Larry Seban, eCommerceTimes.com

Eating Our Own Dog Food
We practice what we preach

Trade Show Results
Don't you just love it when a good plan comes together?!
by Jason Kassel, InternetVIZ

How do you Develop Trust?
Slowly and Over Time
by Jason Kassel, InternetVIZ, from MarketingProfs.com

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ARCHIVE

Issue 21
August 19, 2001
Vol. 1 Issue 21

Issue 20
August 14, 2001
Vol. 1 Issue 20

Issue 19
August 08, 2001
Vol. 1 Issue 19

Issue 18
July 30, 2001
Vol. 1 Issue 18

Issue 17
July 23, 2001
Vol. 1 Issue 17

Issue 16
July 17, 2001
Vol. 1 Issue 16

Issue 15
July 09, 2001
Vol. 1 Issue 15

Issue 14
July 02, 2001
Vol. 1 Issue 14

Issue 13
June 25, 2001
Vol. 1 Issue 13

[MORE]

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Find, Acquire, and Retain Customers using Internet Newsletters.

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