May 2007

Issue 3.5

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Event Organizer's eJournal

Reader Survey

Thoughts to share?

Complete our 1-minute reader survey and you could win a Kenwood Two-way Radio.

Acteva Tips and Tricks

Q: Can I enter day-of-event sales and registration information received after my event to keep my data up-to-date?

A: Yes. Acteva recently created a way to accurately monitor your post-event sales. How does this work?

[ Read More ... ]
 

Q: I’m looking for a new way to help increase awareness and interest in my events. How can Acteva help put my event “on the map?”

A: You’re in luck! Acteva recently introduced a new service called Google Publishing.

[ Read More ... ]
 

Q: Where can I update the “checks payable to” address in our Acteva account?

A: You can easily make changes to this information.

[ Read More ... ]
 

Online Registration Tools

 

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Featured Events


The Voice Foundation's 36th Annual Symposium
May 29 - June 3, 2007
Philadelphia, PA


10th Annual Brooklyn International Film Festival
June 1 - 10, 2007

Brooklyn, NY


ValueCentric User Conference
June 19 - 21, 2007
Las Vegas, NV

 

Events/Tradeshows


Springtime Expo 07
June 14, 2007
Washington DC


HSMAI's Affordable
Meetings West

June 19 - 20, 2007
San Jose, CA


Destinations Showcase
June 28, 2007

Chicago, IL
 

Associations


Hospitality Financial and Technology Professionals


Professional Convention Management Association


Society of Government Meeting Professionals
 

Archive

Issue 3.4

[MORE...]

Feature

The Mother of All Event RFPs

How to get the most out of your supplier selection process

by Linda Kazares, President of ConnectedIn Media Inc.

When some people go fishing, they grab up any old fishing rod, use whatever bait they can dig up and head on out to the closest lake or stream.

Other people take their fishing more seriously. They buy a specific type of rod and reel. They make sure they have the right bait for the type of fish they’re going after. They speak to other fishermen to find the best place to try.

Recreational fishermen usually wind up just drowning worms. But serious fishermen more often than not come home with a good catch.


 

Join Us On ...

K.I.S.S. Your Events Online

Keep It Simple and Smart — Online Registration and Payments. Acteva helps ease the pain of managing your event and collecting payments. Please join us for this 45-minute interactive Web demonstration to learn how to:

  • Simply and smartly create secure online registration and payment pages

  • Succeed with online marketing and communications

  • Manage real time reports for marketing programs

 for this complimentary Webinar.


 

Editorial Corner

Welcome to the latest issue of Event Organizer’s eJournal — the newsletter that focuses on helping event organizers, planners and producers increase attendance, delight attendees and make more money at their events.

Do you have an effective process for qualifying potential vendors? Does your RFP deliver the information you need to select vendors for your events? If you answered “no” to either of these questions, you’ll want to read this issue’s feature article.

In it, Linda Kazares, president of ConnectedIn Media Inc., explains how to set up an effective RFP, distribute it and get the most out of your vendor selection process. With almost 20 years of producing large-scale trade shows, conferences and meetings under her belt, Kazares gives insights based on her real-life experiences.

Last month, a reader asked how to get his boss to get real with his job assignments. Check out what our readers have to say. This month, another reader wants opinions on the best way to collect names at tradeshows. What do you think?

If you have a problem you’d like our readers to help you with, please let us know. Or maybe you have a story idea you’d like us to cover? If you send us either of these, we’ll enter you in our drawing for a special prize — a Kenwood two-way radio. We appreciate your input!
 

What's Your Best Advice?

Last Issue's Dilemma

How do I get my boss to join the rest of us on planet Earth?

Like most event professionals, every minute of my workday is accounted for, and overtime has become the norm. Yet, my boss keeps asking me to help on projects that have nothing to do with my job. And if that’s not enough, he often asks me to take his place in department meetings, making my planned workday an even bigger disaster.

How can I get my boss to be more realistic in his demands? What do your readers think?

— Tom, Event Manager

Read the best advice from readers.
 


This Issue's Dilemma:

How do I put the “count”  back into headcount?

We have a good turnout at every one of our tradeshows. But you’d never know it, based on the number of leads we produce. Obviously, we’re dropping the ball somewhere.

What are the best ways to collect names at tradeshows? What's the latest in technology? Do badge scanners still work? What do your readers think?

— Jack, Event Organizer


Can You Help?

Share your experience or your best advice, and you could win a Kenwood Two-way Radio.


 

Manage: Organize for time, quality and results
Virtual Worlds, Real Meetings

They're not just for the 30-somethings after all
by Susan Hatch - MeetingsNet

 

But Are You Making Any Money?

How to get to the bottom line
by Marley Majcher, The Party Goddess! Inc. - Event Solutions

 

Publish: Proactive online promotion and marketing
The Future's in the Mail

Pointers to keep your DM campaigns fresh
by Crystal Uppercue - Direct

 

10 New Rules for Successful E-Newsletters

Make yours something everyone will want to read
by Patsi Krakoff - Newsletter Industry

 

Sell: Call to action
Eight Proven B2B Sales Lead Generation Methods

Use them all for the best results
by M.H. ‘Mac’ MacIntosh - Sales Lead Experts

 

Don't Let the Rattlesnakes Scare You

Learn, prepare and sell with confidence
by Shamus Brown - Industrial EGO Sales

 


  

Production Team

“Getting an e-newsletter up and running through ConnectedIn Media has been a much easier process than I ever imagined it would be. They have a really killer team, strong project management and a deep understanding of what works.”

– Ed Lemire, Vice President of Marketing, Acteva

ConnectedIn Media can make newsletters work for you! For more information click here.

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