March 2007

Issue 3.3

[ Tell a Friend ]  

Event Organizer's eJournal

Reader Survey

Thoughts to share?

Complete our 1-minute reader survey and you could win a Kenwood Two-way Radio.

Acteva Tips and Tricks

Q: In the January edition of your newsletter you touched on a special feature of the new User Interface, the Promotion Code module. Tell me more about this feature and how I can access it.

A: Not only is the new Promotion Code module easy to use, it also offers multiple opportunities to reward those who help make your event a success.

[ Read More ... ]
 

Q: I need registrants to enter a phone number and company name for each person registering. How can I make these fields required or visible?

A: You can easily make this information required for any event you choose. Here are the steps to follow:

[ Read More ... ]
 

Q: I’ve created my new registration page, but I now need to go back and add more information into the Details section that describes the event. Can I do this?

A: Yes. You can easily go back and edit or add information for your event.

[ Read More ... ]
 

Online Registration Tools

 

Implement
Registration

Explore Options

Join Us


Subscribe

Enter your email address:


Add Remove
Send as HTML
 

Featured Events


Diversity Summit
April 10, 2007
Portland, OR


Data Warehousing 2007
Pre-Conference Seminar

April 26
, 2007
Arlington, VA


North Virginia Software Symposium
April 27 - 29, 2007

Reston, VA
 

Events/Tradeshows


The ABPM 2007 Spring Conference
April 10 - 13, 2007
San Jose, CA


HSMAI's Affordable Meetings Mid-America
April 11 - 12, 2007
Chicago, IL


2007 IACC Annual Conference
April 19 - 22, 2007

New Brunswick, NJ
 

Associations


Association for Convention Marketing Executives


Financial & Insurance Conference Planners


National Association of Catering Executives
 

Archive

Issue 3.2

[MORE...]

Feature

Leveraging Your Web Site with
Social Networking

How bringing people together can benefit you, your attendees and your sponsors

by David Coleman, Vice President of Marketing, Confabb.com

Are you looking to improve attendance at your next conference, tradeshow or event? Or a new way to ensure attendees return to your event year after year? Of course, you are!

Years ago, most organizers simply put up static Web sites showing event details. But today’s conference and event Web sites are more dynamic, allowing registrants and speakers to talk with each other about issues, ideas and even the meeting itself.

The new technologies that support these interactions and this additional value are called “social networking.” And the relationships they promote can greatly increase the value of your event to you — and your attendees.


 

Join Us On ...

K.I.S.S. Your Events Online

Keep It Simple and Smart — Online Registration and Payments. Acteva helps ease the pain of managing your event and collecting payments. Please join us for this 45-minute interactive Web demonstration to learn how to:

  • Simply and smartly create secure online registration and payment pages

  • Succeed with online marketing and communications

  • Manage real time reports for marketing programs

 for this complimentary Webinar.


 

Editorial Corner

Welcome to the latest issue of Event Organizer’s eJournal — the newsletter that focuses on helping event organizers, planners and producers increase attendance, delight attendees and make more money at their events.

When the Internet became the next “big thing,” many event professionals were smart enough to get Web sites up and running. But the Internet isn’t a static thing, and your Web site shouldn’t be either. Today’s travelers on the information highway are looking for sites that provide all the information they need — plus a whole lot more. How can you stay ahead of this “curve” in the road, if you have a limited budget and no techie at your disposal?

In this month’s feature article, David Coleman of Confabb explains the concept of social networking, how you can employ it on your Web site and how bringing people together this way can boost your events’ perceived value and attendance. Be sure to check out this very informative article.

Last month, a reader asked for suggestions on handling an awkward situation — a spouse who’d made some unfortunate remarks to the boss at the holiday party. See what your counterparts have to say. This month, an event manager is looking for some help with her company going “green.” If you know anything about making this kind of transition — or have an experience to share, she’d appreciate your input.

If you have a dilemma of your own or any advice on how we can make our newsletter more relevant to your business, please let us know. Your comments are always appreciated!
 

What's Your Best Advice?

Last Issue's Dilemma

Why couldn’t I have had a silent night this Christmas?

I work for a large event organizer in the Midwest. At this year’s company Christmas party, my spouse cornered my boss and complained to him about my “long hours and low pay.” I didn’t find out about this little encounter until we got home. I’m furious with my spouse, but with time, we’ll work it out. My boss is another matter.

Do I hope he was drunk, too, and won’t remember what happened? Or do I make a point of speaking to him about this conversation? If so, what do I say to him?

— Embarrassed (company withheld)

Read the best advice from readers
 


This Issue's Dilemma:

Kermit had it right: It’s not easy being green

I work for a mid-sized event organizer, and we’ve decided to incorporate more “green” elements into our events. I’ve heard a lot about this topic, but I’m having trouble figuring out how to get started.

Does anyone know where I can find good resources to learn more about going green? Or perhaps someone can share with me his or her experience making this transition?

— Joanie, Event Manager


Can You Help?

Share your experience or your best advice, and you could win a Kenwood Two-way Radio.


 

Manage: Organize for time, quality and results
Where Does the Time Go?

24 time management tips
by Beth Dargis - Encouraging Coach

 

Entertainer Snafus?

Not with planning and on-site savvy
by Geoff Thomas, TBA Global Events - Event Solutions

 

Publish: Proactive online promotion and marketing
Why Should You Be Engaged in Search Engine Marketing?

Because your clients use search engines
by Patricia Hursh, SmartSearch Marketing - B2M Marketing Trends

 

Make the Most of Your Emails

10 great tips tips from one who knows how
by Kate Maddox - BtoB

 

Sell: Call to action
Can't Reach a Prospect or Client?

Eight tips on crafting effective voice mail messages
by Keith Rosen, MCC - AllBusiness

 

Don’t Wait to Get Back in Touch with Old Prospects

Now’s the time!
by Barry Farber - Entrepreneur

 


  

Production Team

“Getting an e-newsletter up and running through ConnectedIn Media has been a much easier process than I ever imagined it would be. They have a really killer team, strong project management and a deep understanding of what works.”

– Ed Lemire, Vice President of Marketing, Acteva

ConnectedIn Media can make newsletters work for you! For more information click here.

Powered by IMN